The Advertising Standards Council of India

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Aachi Masala Foods P. Ltd.	Abbott Healthcare P. Ltd.	ABP News Network Pvt. Ltd.
Adcircle P. Ltd.	Adfactors	Adinn Advertising Services Pvt. Ltd.
Aditya Birla Management Corporation Pvt. Ltd.	Adsert Web Solutions P. Ltd.	Adsyndicate Services P. Ltd.
Adwit India P. Ltd.	Agro Global Resources Pvt. Ltd.	Agro Tech Foods Ltd.
Airads Limited	Akar Advertising & Marketing Pvt. Ltd.	Akbarallys
Akshara Advertising Ltd.	Alaknanda Advertising P. Ltd.	Allied Blenders & Distillers P. Ltd.
Amar Ujala Publications Ltd.	Amara Raja Batteries Ltd.	Ambuja Cements Ltd.
Anchor Electricals P. Ltd.	Angle Advertising	Anjali Mukerjee Health Total
Apex Advertising	Apollo Hospitals Enterprise Ltd.	Apollo Tyres Ltd.

Aptech Ltd.	ARG Outlier Media Asianet News Pvt. Ltd.	Asian Paints Ltd.
Associated Advertising Pvt. Ltd.	Astral Advtg. & Mktg India Pvt. Ltd.	Bacardi India Pvt. Ltd.
Bajaj Auto Ltd.	Bajaj Corp Ltd.	Bajaj Electricals Ltd.
Bates India Pvt. Ltd.	BBDO India Pvt. Ltd.	BBH Comms India Pvt. Ltd.
Beam Global Spirits & Wine (I) Pvt. Ltd.	Bennett Coleman & Co. Ltd.	Berger Paints India Ltd.
Bharat Petroleum Corp Ltd.	Bharti Airtel Ltd.	Bhavya Publicity

BIC Cello (India) Pvt. Ltd.	Bidhan Advertising And Marketing Pvt. Ltd.	Birla Sun Life Asset Management Company
Birla Sun Life Insurance Co. Ltd.	Brandscapes Consultancy Pvt. Ltd.	Britannia Industries Ltd.
Business Broadcast News Pvt. Ltd.	Business India Publications Ltd.	Business Standard Pvt. Ltd.
Cadila Healthcare Ltd.	Captions Outdoor Advertising	Carat Media Services India Pvt. Ltd.
Cargill India Pvt. Ltd.	Castrol India Ltd.	Ceat Ltd.
Centum Advertising & Marketing Pvt. Ltd.	CESC Ltd.	Cheil India Pvt. Ltd.
Chitralekha	Cipla Health Ltd.	Coastal Ads
Coca-Cola India Pvt. Ltd.	Colgate-Palmolive (India) Ltd.	Colorbar Cosmetics Pvt. Ltd.

Concept Communication Ltd.	Confederation of Indian Alcoholic Beverage Companies	Contract Advertising (India) Pvt. Ltd.
Crayons Advertising Pvt. Ltd.	Crompton Greaves Consumer Electricals Ltd.	Curry-Nation Brand Conversations Pvt. Ltd.
Cut The Crap	Dabur India Ltd.	daCunha Comms Pvt. Ltd.
Dainik Bhaskar Group	Dalmia Continental Pvt. Ltd.	Danone Group
DBS Bank	DDB Mudra Pvt. Ltd.	Degree 360 Solutions Pvt. Ltd.
Dentsu India Pvt. Ltd.	Dentsu One Pvt. Ltd.	Dhandhania Agencies
Dharampal Satyapal Ltd.	Discovery Communications India	Disha Communications Pvt. Ltd.
Disney Broadcasting (India) Ltd.	Divine Advertising & Promotions	Divya Broadcasting Network Pvt. Ltd.
DSM Nutrition Products Pvt. Ltd.	Eenadu	Eicher Motors Ltd.

Elica PB India Pvt. Ltd.		Entertainment Network (India) Ltd.
Enthrall Communications Pvt. Ltd.	Eureka Forbes Ltd.	Everest Brand Solutions Pvt. Ltd.
Exide Life Insurance Co. Ltd.	FCB-ULKA Advtg Pvt. Ltd.	FCBInterface Communications Pvt. Ltd.
Ferrero India Pvt. Ltd.	Ford India Pvt. Ltd.	Future Brands Ltd.
G.M. Pens International Pvt. Ltd.	Gemini Edibles & Fats India Pvt. Ltd.	General Mills India Pvt. Ltd.
GlaxoSmithKline Consumer Healthcare Ltd.	GlaxoSmithkline Pharma Ltd.	Glenmark Pharmaceuticals Ltd.
Global Consumer Products Pvt. Ltd.	Godfrey Phillips (India) Ltd.	Godrej & Boyce Mfg. Co. Ltd.
Godrej Consumer Products Ltd.	Goldmine Advertising Ltd.	Google India Pvt. Ltd.

Green FMC Advertising Pvt. Ltd.	Grey Worldwide (I) Pvt. Ltd.	Group M Media India Pvt. Ltd.
Hardcastle Restaurants Pvt. Ltd.	Hari Bhoomi Communications Pvt. Ltd.	Havas Worldwide India Pvt. Ltd.
Hawkins Cookers Ltd.	HCL Technologies Ltd.	HDFC Bank Ltd.
HDFC Standard Life Insurance Company Ltd.	Heinz India Pvt. Ltd.	Hero MotoCorp Ltd.
Hershey India Pvt. Ltd.	Hindalco Industries Ltd.	Hindustan Pencils Pvt. Ltd.
Hindustan Unilever Ltd.	Honda Motorcycle and Scooter India Pvt. Ltd.	Honda Siel Power Products Ltd.
Housing Development Finance Corp Ltd.	HT Media Ltd.	HTA Mktg. Services Pvt. Ltd.
Huawei Telecommunications (I) Pvt. Ltd.	Hygienic Research Institute Pvt. Ltd.	Hyper Collective Creative Technologies Pvt. Ltd.

IBS Business School	ICICI Bank Ltd.	ICICI Prudential Life Insurance Co. Ltd.
IMS Learning Resources Pvt. Ltd.	INBISCO India Pvt. Ltd.	Independent News Service Pvt. Ltd.
Indian Oil Corp Ltd.	Indo Aryan Publicity	Indofil Industries Ltd.
Institute of Management Technology	Inter Publicity Pvt. Ltd.	Interads Advertising Pvt. Ltd.
ITC Ltd.	Izda Healthcare	J. Walter Thompson
J.G. Hosiery Pvt. Ltd.	J.K. Helen Curtis Ltd.	J.K. Tyre & Industries Ltd.
Jet Airways (India) Ltd.	JMD Enterprises	Johnson & Johnson Ltd.
JWT Mindset Advertising Pvt. Ltd.	Jyothy Laboratories Ltd.	Kamdhenu Ltd.
Kansai Nerolac Paints Ltd.	Kasturi & Sons Ltd.	Kautilya Multicreation Pvt. Ltd.
Kellogg (India) Pvt. Ltd.	Ketchum Sampark Pvt. Ltd.	Keya Seth's Ayurvedic Solution (Cosmetic Division).

Kimberly Clark Lever Ltd.	Kokuyo Camlin Ltd.	Kotak Mahindra Bank Ltd.
L'Oreal India Pvt. Ltd.	Lalit Advertising	Law & Kenneth Comms. (India) Pvt. Ltd.
Leeford Cosmacia	Leo Burnett	Lintas India Pvt. Ltd.
Living Media India Ltd.	Lupin Ltd.	MAA Communications Ltd
Madison Comms. Pvt. Ltd.	Madura Fashion & Lifestyle - A Division of Aditya Birla Fashion and Retail Ltd.	Mahindra & Mahindra Ltd.
Malayala Manorama Co. Ltd.	Manipal Advtg Services Pvt. Ltd.	Marico Ltd.
Maruti Suzuki India Ltd.	Max Bupa Health Insurance Co. Ltd.	McCann-Erickson (India) Pvt. Ltd.
McNROE Consumer Products Pvt.Ltd.	Mediabrands India Pvt. Ltd.	Mediacom Communications Pvt. Ltd.

Mercantile Advertising	Merck Ltd.	Metieta Advertising Pvt. Ltd.
Micromax Informatics Ltd.	Modi Naturals Ltd.	Mondelez India Foods Pvt. Ltd.
MRF Ltd.	MTR Foods Pvt. Ltd.	Mudra Institute of Comms
Mullen Lintas Pvt. Ltd.	Multani Pharmaceuticals Ltd.	MX Advertising Pvt. Ltd.
My Arkay Communication Solution Pvt. Ltd.	Naaptol Online Shopping Pvt. Ltd.	Narang Group
Navnitlal & Co.	NEO Sports Broadcast Pvt. Ltd.	Nestle India Ltd.
Network Advertising Pvt. Ltd.	Neutral Publishing House Ltd.	Newfields Advtg Pvt. Ltd.
Nielsen (India) Pvt. Ltd.	Nirma Ltd.	Nivea India Pvt. Ltd.

Odigos Technologies Pvt. Limited.	Ogilvy & Mather Pvt. Ltd.	One, Advertising & Communication Services Ltd.
One97 Communications Ltd.(Paytm)	Orbit Promotions	Outlook Publishing (India) Pvt. Ltd.
Pamm Advertising & Marketing	Paramin Advtg & Mktg Associates	Parle Biscuits Pvt. Ltd.
Paul E Commerce Pvt. Ltd.	Paul Media Services	PepsiCo India Holdings Pvt. Ltd.
Percept H Pvt. Ltd.	Perfect Relations Pvt. Ltd.	Perfetti Van Melle India Pvt. Ltd.
Pernod Ricard India Pvt. Ltd.	Pfizer Ltd.	Philips India Ltd.
Pidilite Industries Ltd.	Piramal Enterprises Ltd.	PointNine Lintas Private Limited
Polycab Wires Pvt. Ltd.	Prachar Communications Ltd.	Prem Associates Advtg & Marketing

Prem Henna Pvt. Ltd.	Pressman Advertising Ltd.	Procter & Gamble Hygiene & Health Care Ltd.
Provocateur	Publicis Comms. Pvt. Ltd.	Purnima Advertising Agency Pvt. Ltd.
R K Swamy BBDO Pvt. Ltd.	R.D. Advertising Pvt. Ltd.	Radio Mango
Rajasthan Patrika Pvt. Ltd.	Raka Reputation Management Services Pvt. Ltd.	Ratan Batra Pvt. Ltd.
Ratnasagar Herbals Pvt. Ltd.	Reckitt Benckiser Healthcare India Pvt. Ltd.	Reckitt Benckiser India Pvt. Ltd.
Red Bull India Pvt. Ltd.	Rediffusion Dentsu Young & Rubicam Pvt. Ltd.	Reliance Broadcast Network Ltd.
Reliance Industries Ltd.	Roger Pereira Communications Pvt.Ltd.	RSPL Ltd.
S.C. Johnson Products Pvt. Ltd.	S.P. Jain Institute of Management & Research	Saatchi & Saatchi Pvt. Ltd.

Saffron Communications Pvt. Ltd.	Sai Advertisers	Sakal Papers Ltd.
Samco Securities Ltd.	Sampl Communications Pvt. Ltd.	Sanjeevan Netralaya
Sat Kartar Shopping Pvt. Ltd.	Sayani Radiotel Advertising	SBS Biotech - Unit II
Seasons Advertising Associates	Shutters Advertising Services	Shyam Steel Industries Ltd.
Snappers Advtg. & Mktg. Pvt. Ltd.	Sobhagya Advertising Service	Sony Pictures Networks India Pvt. Ltd.
Span Communications	Spatial Access Pvt. Ltd.	Sreshta Communications
Srishti Sanchar Advertising	Standard Publicity Pvt. Ltd.	Star India Pvt. Ltd.
Steve Cragg Advertising Pvt. Ltd.	Sunflower Marketing & Advertising	Sunjeet Communications Pvt. Ltd.

Tata Global Beverages Ltd.

Surya Adsystems Pvt. Ltd.	Swift Intermedia Convergence Pvt. Ltd.		Taproot India Commuincation Pvt. Ltd.
Tata Chemicals Ltd.	Tata Consultancy Services Ltd.	Tele Trade Shopping Sky Shop
Tata Motors Ltd.	Tata Services Ltd.		Tata Steel Ltd.
TBWA India Private Limited.	Tele Trade Shopping Sky Shop	TETE Enterprises (P) Ltd
The Flagship Advtg. Pvt. Ltd.	The Group Advertising Consultants	The Himalaya Drug Company
The Hongkong & Shanghai Banking Corp Ltd.	The Mathrubhumi Print. & Pub. Co. Ltd.	The Printer (Mysore) Pvt. Ltd.
The Ramco Cements Ltd.	The Tobacco Institute Of India	Thomas Cook India Ltd.
Times Global Broadcasting Co. Ltd.	Titan Company Ltd.	Total Oil India Pvt. Ltd.

Touchstone Advtg. & Marketing Services	Toyota Kirloskar Motor Pvt. Ltd.	Triton Communications Pvt.Ltd.
Triumphant Institute of Management Education Pvt. Ltd.	TTK Healthcare Ltd.	TTK Prestige Ltd.
Turner International India Pvt. Ltd.	TV 18 Broadcast Ltd.	TVS Motor Company Ltd.
Unique Blocks	United Biscuits Pvt. Ltd.	United Spirits Ltd.
Ventures Advertising Pvt. Ltd.	Viacom 18 Media Pvt. Ltd.	VIP Industries Ltd.
VLCC Health Care Ltd.	Volkswagen Group Sales India Pvt. Ltd.	Voltas Ltd.
Vriddhi Consulting	VST Industries Ltd.	Whirlpool Of India Ltd.
Wipro Enterprises Pvt. Ltd.	Wrigley India Pvt. Ltd.	WWS Skyshop Pvt. Ltd.
Xebec Communications Pvt.Ltd	Yahoo India Pvt. Ltd.	YES Bank Ltd.
Zee Entertainment Enterprises Ltd.

DID YOU KNOW?

India has the highest online video market in the world - There are over 300 million online video users with watch time growing rapidly.

As data is becoming more affordable, all of these users are spending more time online. The data consumption is 20X versus 2.5 years ago.

India witnessing a scale of growth and consumer behaviours that is unprecedented.

There are 400 million Internet users in India and we’re adding 8-10 million Internet users every month.

The average internet consumption per user per month has crossed 10 gigabytes; Two and a half years ago, that number was less than one. So we’ve seen 20x growth in Internet consumption

In 2017 the Top 10 advertisers accounted for about 16% of the market share considering there are over 2 lakh advertisers in print and over 12.5k on TV

Top 5 Advertisers of 2017 were Hindustan Unilever ltd, Amazon online India, Procter & Gamble, Reckitt Benckiser, Patanjali Ayurved Ltd.

Real estate, FMCG, BFSI and Auto sectors are the biggest spenders on Radio

E-commerce being the top consuming category is the pillar of Digital Adex. FMCG, Telecom, BFSI and real estate continue to be growth drivers for Digital

Newer display advertising elements like mobile, online videos and Programmatic are helping attract more advertising investments into digital. Video consumption growing exponentially in 2017

In the last five years, Digital Adex had grown at a compounded annual growth of 35%; Digital contributed a whopping 17.5% in 2017.

Mumbai is the largest contributor to OOH at 18%, followed by Delhi at 14% and Bangalore at 11%; the top three consuming categories for this medium are Retail, Consumer services and Real estate.

In 2017, the out of home (OOH) market grew by 6% and stands at ₹ 3085 crore

FMCG and Auto – the largest contributors to the print pie with a contribution of 14% each, followed by education at 10%

FMCG continues to rule by contributing 51% to the total Television Advertising Spends followed by Telecom at 12% and Auto at 8%

HD today is a Rs 2000 crore advertising market, contributing over 10% to the Television Adex

FMCG (32% share) followed by Automobiles (10%) and Telecom (8%) have the largest category contribution to growth across in Television, Print and Radio and accounted to 56% growth of ₹1434 crore

Digital share of the pie is more than the combined share of Radio+OOH+Cinema

Television continues to be the largest contributor to Adex with 37% followed by Print at 35%

Indian advertising market has grown from ₹ 25026 in 2010 to ₹ 53138 in 2017